CK&B provided authenticity verification & anti-counterfeit solution HiddenTag 3.0 to `LA MUSE`

CK&B Co., Ltd. (CEO, KI HYEOK BAE), an authenticity verification solution company, said that it provided HiddenTag 3.0 to a feminine wash company, `SKINISGOOD`, and brought the security level of anti-counterfeiting up a notch.

SKINISGOOD`s LA MUSE is a beauty brand that sells various lines of cosmetic products such as skincare products, body care products, make-up products, etc. in and out of the country, and can be purchased at offline stores like Cosmeplace in Hyundai Department Store Pangyo branch, Chicor Gangnam Station Flagship Store, ARITAUM, ONNURI COCO, and so on.

In the wake of the recent introduction of HiddenTag 3.0, consumers can now verify authenticity of products by scanning the HiddenTag on a product using HiddenTag App.

"Companies are trying out different ways of authenticity verification such as using QR code and special material, but creating and interpreting methods of QR code exist in the form of open source, which makes it possible to counterfeit, and verifying authenticity using special material is very likely to be counterfeited by counterfeit companies as special material technology itself is being outsourced in many cases," a representative from CK&B said.

`CK&B` is not only helping verify authenticity of products through its sophisticated original technology called HiddenTag 3.0, but it also is trying to eradicate knockoffs by introducing a service that can help crack down on counterfeit distributors and makers by gaining reports from customers.