LAORGANIC FOELLIE improves trust after introducing the HiddenTag, a service that authenticates genuine products

LAORGANIC`s cleaner brand FOELLIE has built trust with consumers by eliminating worries about sales and counterfeit issues after introducing HiddenTag service that certify the authenticity of CK&B co,Ltd (CEO, Ki-Hyeok Bae).

LAORGANIC launched FOELLIE, a safe cleaner brand, in 2018 with the slogan, "Let`s Share Your Love". Recently, interest in `innerbeauty`, which is a combination of `inner` and `beauty`, has been increasing, and it has been exposed to various TV channels and attracts attention of consumers.

FOELLIE is a cleaner brand that steadily displays products for healthy Y-ZONE CARE for women and men. Women`s cleansing fragrance to help 99.9% antibacterial perfume INNER PERFUME 3 kinds, as well as foam-type female cleaner LUVILADY, male cleaner GENTIGUY, etc. Research and developed by the dermatological research institute. Recently, it has expanded into overseas markets such as China and is expanding its position as a safe cleaner brand.

In particular, FOELLIE of LAORGANIC CO., LTD. Is getting attention in the Chinese market after adopting the HiddenTag, which is a genuine authentication service. Fake cleaners are more sensitive to fake issues because they can have a serious health impact on sensitive Y zones. LAORGANIC has been constantly monitoring its counterfeiting by introducing the activation service HiddenTag, and has also detected counterfeiters through actual consumer reports.

This has enabled consumers to use FOELLIE products more reliably, and sales have risen sharply.

Unlike the QR code, HiddenTag is unique digital watermarking technology of CK&B Co., Ltd, which is not open. It can not be copied, and can not forged. Consumers can also scan the product`s tag through the HiddenTag app to easily view the price tag information. HiddenTag has been selected as the only certification authority of KOTRA export voucher system and currently serves more than 550 domestic and foreign brands.

Sources : http://www.fntoday.co.kr/news/articleView.html?idxno=192632