CK&B Company at ASEANbeauty 2018 with HiddenTag 

Anti-counterfeit & Authentication Solution

CK&B Company, the provider of HiddenTag anti-counterfeit and authentication solution to over 430 brands, has successfully participated at ASEANbeauty 2018 held from 3~5 May 2018 at Bangkok International Trade & Exhibition Centre (BITEC). 

ASEANbeauty 2018 – the leading international beauty trade show for Southeast Asia- is a premier industry event that offers an exceptional platform for companies that are looking to expand their beauty business in Southeast Asia. This year the event brought together over 300 exhibitors from 47 countries and a total amount of 9743 visitors. 

At the exhibition CK&B had a chance to not only introduce HiddenTag anti-counterfeit and authentication solution to various industry representatives, but also to showcase some of the most popular products of CK&B partner companies, like Mineral Bio, Benton, SISFC, COSON, Lime Cosmetics, etc. that have already implemented HiddenTag authentication solution. 

A representative at CK&B Company mentioned that Cambodian, Thai, and Malaysian companies showed a great interest in possible partnerships with The Skin Face and Benton. Discussions about OEM exports of The Skin Face and Lime Cosmetics were also proceeding positively.

HiddenTag authentication solution being a technology that meets global companies’ imperative of protecting brands from any counterfeit attempts, has interested quite a number of professionals from India, Cambodia, Germany, and other countries. CK&B is currently expecting a number of successful partnerships with various companies and individuals.

Anti-counterfeit solution HiddenTag is currently provided not only in shape of hologram labels, but can also be applied on care labels, mask pouches, aluminum, and other material. The company always looks for collaborations with different partners to find innovative ways for HiddenTag application. 

At ASEANbeauty 2018 HiddenTag came up with various promotions for the buyers as well. The company provided some lucky draw events that included scanning the labels and verifying the products. The point of this kind of events is also to educate the buyers about their rights and obligations to demand authentic products and to be vigilant not to be deceived by counterfeiters. 

CK&B is sponsored by the Ministry of IT and Science & Technology and has been awarded with the Excellence Award by the Korea Software Industry Association at the `17th Korea Software Industry Competitiveness`. HiddenTag anti-counterfeit solution has already entered various markets, including USA, Canada, Australia, Spain, and Italy among others and is always looking for new opportunities in different markets.