<HiddenTag>, famous for its genuine
product authentication and counterfeit product prevention solution, has
launched a logistics distribution management service that can prevent illegal
distribution, and many companies in Korea and worldwide are inquiring about a
service demonstration.
Recent distribution trends include the
general use of various sales outlets and distribution channels regardless of
the size and type of logistics system. Therefore, many companies are struggling
to come up with measures to deal with losses related to distribution because it
is difficult to manage all of the multiple sales channels scattered both online
and offline.
The logistics distribution service
introduced by HiddenTag provides a thorough management process to prevent
tracking gaps that may arise due to the complexity of the sales channel and
distribution process. In particular, it is evaluated as an innovative solution
that overcomes the limitations of the existing logistics distribution system,
as it allows companies to check the history of the complex logistics
distribution net in real time all at a glance, and uses the system to
immediately detect and respond to illegal distribution.
This innovative distribution management
service features a product authenticity verification function that allows the
end consumer to scan the product to verify the genuine/counterfeit status of
the HiddenTag label and of the final product. At the same time, the scan
information is gathered in the real-time distribution monitoring platform to
manage all product cycles at a glance.
Since each smart label attached to a
product contains its own unique information, it is easy to manage individual
products in detail, and by scanning smart labels with digital encryption
patterns rather than the existing simple barcode method, the complete
distribution history is recorded even at stocking and shipping levels. This
time and location information is aggregated in real-time via the HiddenTag
server, enabling effective continuous monitoring.
Based on this process, the countries that
allow distribution can be set separately in the system, so the biggest
advantage of the Hidden Tag logistics distribution service is that it is
possible to detect and respond if unauthorized distribution occurs in an area
that is not permitted. When a consumer scans the HiddenTag label applied to a
product for authentication purposes, scan data such as the region and time are
transmitted to the monitoring database and displayed in the platform. If the
region is not a country that allows distribution, a notification of illegal
distribution is sent to the monitoring system. At this time, the stock/delivery
records at all stages are stored in the database, so the stock/delivery records
of individual illegally distributed products can be traced back detecting even
unauthorized vendors.
A HiddenTag representative said: <The
HiddenTag logistics distribution service is receiving a lot of attention from
various companies due to its advantage of monitoring detailed distribution
status in real-time. Furthermore, HiddenTag officially issues export
vouchers.> They added:< We are receiving many inquiries and demonstration
requests from companies that have been dealing with unauthorized distribution,
an issue that mostly occurs when exporting overseas.>
[Enet News = Reporter Park Jeong-woo]
woo@enetnews.co.kr