The smart authenticity verification solution HiddenTag participated in the 2022 Food Industry Technology Show Korea.

The smart authentication solution by CK&B Co. Ltd., HiddenTag, will be exhibited at the 2022 Korea Food Industry Technology Show, held at COEX for four days from November 2 to November 5.

The 2022 Korea Food Industry Technology Show is the only food tech exhibition and professional conference in Korea to overlook the current status and future of the domestic and foreign food industry.

Among the 895 exhibitors from 20 countries and 1,479 booths introducing and sharing products, services, technologies, and information related to food tech, CK&B operates its booth and introduces HiddenTag, the smart authenticity service used in various products such as industrial products and health functional goods.

HiddenTag is a product based on HUID (Hidden Tag Unique ID), the technology that embeds product data in images. The specific product data get recognized by scanning the tag with the application, permitting easy authentication anytime and anywhere.

HiddenTag embeds specific product information in the image authenticity verification labels via the unique data technology (HUID) to make label duplication and forgery hard. Thanks to such technology, it is possible to authenticate the product everywhere and at any time,

HiddenTag is a customized authentication solution made of various materials and designs matching the product size and needs. The system is easy to use and grants excellent security. More than 900 global customers are using HiddenTag to prevent brand damage and enhance their brand image.

In addition, by inputting specific information such as distributors, unit prices, and vendors into the HiddenTags applied to the products, it is possible to manage and monitor the distribution chain, vendors, unit price, etc. 

CK&B has been selected as an export voucher-releasing agency for seven consecutive years until 2023 and has won the Science and Technology Information and Communication Ministerial Award at the 2021 ICT Innovation Awards hosted by the Ministry of Science and ICT and seven other organizations.

An official from CK&B said, "We participated in the Korea Food Tech Industry Exhibition to introduce our smart authentication solution, HiddenTag. By underlining that HiddenTag is active on companies from over 204 countries and supports seven languages to accommodate global users, we will keep securing new customers and strive to solve the forgery issue.