Smart Authenticity Verification Service HiddenTag: downloadable in every country and available in 7 languages to prevent forgery in the global market

The smart authentication service HiddenTag by CK&B Co., Ltd. is active on over 900 brands globally for product authenticity verification purposes.

With the recent expansion of the online market, the global spread of counterfeit products and the damages related to forgery are increasing continuously. The number of fakes scanned through HiddenTag has grown by 3.5 times compared to the same period in the previous year.

With the growth of forgery, more and more companies have been applying HiddenTag in a total of 204 countries. To improve user-friendliness, HiddenTag is available in 7 languages: Korean, English, Japanese, Chinese, Vietnamese, Indonesian, and Russian.

The smart solution HiddenTag permits verifying the product authenticity quickly and easily by scanning the smart sticker containing the unique product information via the official app. HiddenTag grants high-security standards as it uses its HUID (HiddenTag Unique ID) pattern technology to embed specific data in an image, making such data impossible to be replicated or counterfeited. HiddenTag technology allows users to distinguish a genuine anytime and anywhere, standing out in this way from the other verification services.

The stickers are designed in different shapes and materials, such as a hologram, aurora, void, plastic, etc., and they can be applied easily to various product categories such as clothing, cosmetics, electronics, food and beverage, sports products, furniture, etc.

HiddenTag is not only an authenticity verification system! Thanks to the data registration option, it is also a tool for distribution management, marketing strategy, after-sales management, and event promotion. The usages of HiddenTag are endless! It permits digital management of vendors, storage, and supply chain activities. 

Finally, HiddenTag was awarded the Ministry of Science and ICT award at the “2021 Korea ICT Innovation Award’ hosted by the Minister of Science and ICT and organized by 7 organizations, including the National IT Industry Promotion Agency and the Korea Electronic Association.