“This summer is going to be the hottest ever” … HiddenTag prevents the spread of fakes among the summer appliances

The humid rainy season has started in Korea. As a result, the demand for air-conditioning appliances is rapidly increasing as many people suffer from tropical nights.

As a result, home appliance companies have been launching various products to meet the demand, but the distribution of fakes has also increased with it causing serious damage to the market.

Special attention is required when it comes to home appliances’ forgery. In fact, counterfeit home appliances are the cause of small and large-scale safety accidents related to products malfunctioning and security issues.

In preparation for this, more and more companies chose the genuine product certification service HiddenTag supplied by CK&B.

HiddenTag grants high-security standards as it uses its own HUID (HiddenTag Unique ID) pattern technology to data the image itself making it impossible to replicate and forge it. HiddenTag stands out from other authentication methods thanks to its technology that allows users to distinguish a genuine anytime, and anywhere.

A HiddenTag representative said: "If you scan the HiddenTag label with a mobile app, you can not only check the genuine product but also identify the distribution channel, leaving highly satisfied both consumers and companies."

Furthermore, HiddenTag labels can be made of hologram, aurora, VOID, synthetic paper, and in various different materials according to the client`s request. So, HiddenTag can be applied easily to the product matching its design.