HiddenTag anti-counterfeit & authentication solution
to protect exports from counterfeit risks
As the Korean cosmetics companies face problem with counterfeiting in the global market, more and more domestic brands are looking for ways to combat these forgeries.
Only within two days Hong Kong Customs has seized more than 5,200 counterfeit cosmetics, most of which contain harmful substances, such as heavy metals. Urgent countermeasures are needed, since counterfeit goods not only harm the corporations, but also pose danger to the safety of consumers. Distinguishing counterfeit goods from the authentic ones is not an easy task for consumers.
A representative at brand Protection Company CK&B that has over 450 clients currently using anti-counterfeit solution has informed that various companies are struggling to prevent illegal distribution of counterfeit products and encouraged implementing authentication solution to protect consumers and uphold the brand value.
HiddenTag anti-counterfeit and authentication solution offers a variety of functions, completing to the shortcomings of QR code.
HiddenTag is the proprietary technology of CK&B Co. Ltd., utilizing digital watermarking and data encoding to the unique images. By encoding different data to seemingly identical images, HiddenTag carries unique information, giving DNA like identity to each product carrying the label. The encoded data can be decoded easily only with HiddenTag app for security purposes.
HiddenTag app is free to download from any app market and currently supports 6 languages; English, Korean, Chinese, Japanese, Vietnamese, and Thai. It is a universal app that can be used anywhere in the world.
HiddenTag authentication solution has also been a great help in the past crackdown of forged Mayu Cream case. HiddenTag solution is used to detect counterfeiters and cases of illegal reproduction with the simple use of HiddenTag app, through which customers and brands can identify counterfeit products and monitor the products through real-time monitoring.
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